Last Updated: February 1, 2026
Introduction
WP Business Dash (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website wpbusinessdash.com, use our WordPress plugin, or purchase our services.
Please read this Privacy Policy carefully. By using our services, you agree to the collection and use of information in accordance with this policy.
Information We Collect
Information You Provide
We collect information you voluntarily provide when you:
- Create an account: Name, email address, password, billing address
- Make a purchase: Payment information (processed securely by Stripe), billing details
- Contact us: Name, email, message content, and any other information you choose to share
- Subscribe to our newsletter: Email address and name
Information Collected Automatically
When you visit our website, we may automatically collect:
- Device information: Browser type, operating system, device type
- Usage data: Pages visited, time spent on pages, referral source
- IP address: Used for security, fraud prevention, and approximate geographic location
Information from the Plugin
The WP Business Dash plugin installed on your WordPress site:
- Does NOT collect or transmit your business data, customer information, or dashboard metrics to our servers
- Does communicate with our license server to validate your license key, including your site URL and license key
- Stores all data locally on your WordPress database — we never have access to your business metrics
How We Use Your Information
We use the information we collect to:
- Process transactions and deliver purchased products
- Send license keys and product updates
- Provide customer support
- Send marketing communications (only with your consent)
- Improve our website and products
- Detect and prevent fraud
- Comply with legal obligations
Information Sharing
We do not sell, trade, or rent your personal information. We may share information with:
- Service providers: Payment processors (Stripe), email services (Amazon SES via MailPoet), hosting providers (AWS)
- Legal requirements: When required by law, court order, or governmental authority
- Business transfers: In connection with a merger, acquisition, or sale of assets
All service providers are contractually obligated to protect your information and use it only for the services they provide to us.
Data Retention
We retain your personal information for as long as necessary to:
- Provide our services to you
- Comply with legal obligations
- Resolve disputes and enforce agreements
Account information is retained while your account is active. You may request deletion of your account and associated data at any time by contacting us.
Your Rights
Depending on your location, you may have the right to:
- Access: Request a copy of your personal data
- Correction: Request correction of inaccurate data
- Deletion: Request deletion of your data
- Portability: Receive your data in a structured, machine-readable format
- Object: Object to processing of your data for marketing purposes
- Withdraw consent: Withdraw previously given consent
To exercise these rights, please contact us at privacy@wpbusinessdash.com.
Cookies
We use cookies and similar technologies to:
- Keep you logged in to your account
- Remember your preferences
- Understand how you use our website
- Process purchases (shopping cart functionality)
You can control cookies through your browser settings. Disabling cookies may affect the functionality of our website.
Security
We implement appropriate technical and organizational measures to protect your personal information, including:
- SSL/TLS encryption for all data transmission
- Secure password hashing
- Regular security updates
- Limited employee access to personal data
However, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security.
Children’s Privacy
Our services are not intended for children under 16 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.
International Transfers
Your information may be transferred to and processed in countries other than your own, including the United States where our servers are located. These countries may have different data protection laws. By using our services, you consent to such transfers.
Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of these websites. We encourage you to read their privacy policies.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the new policy on this page and updating the “Last Updated” date. Your continued use of our services after changes constitutes acceptance of the updated policy.
Contact Us
If you have questions about this Privacy Policy or our privacy practices, please contact us:
- Email: privacy@wpbusinessdash.com
- Website: wpbusinessdash.com/contact